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Olha Yezerska

Creative Economy Specialist

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Olha Yezerska

Creative Economy Specialist

Olha develops strategies to drive growth in content creation, boosting investment and opportunities for creators. She collaborates with YouTubers, brands, and policymakers to turn innovative video content into thriving economic success.

Author's articles

Why Two Channels With Identical Views Earn Differently

27 Apr 2026

Why Two Channels With Identical Views Earn Differently Why Two Channels With Identical Views Earn Differently

You hit 1 million views. Revenue: $1,200. Another creator hits 1 million views. Revenue: $8,400.

Best Times to Post on YouTube: When to Upload Videos and Shorts for Maximum Reach

17 Nov 2025

Best Times to Post on YouTube: When to Upload Videos and Shorts for Maximum Reach Best Times to Post on YouTube: When to Upload Videos and Shorts for Maximum Reach

The best creators don’t just post great content. They post it at the right time. That’s when YouTube pushes harder, and audiences click faster.

What is Royalty-Free Music and How Does It Work on YouTube?

14 Oct 2025

What is Royalty-Free Music and How Does It Work on YouTube? What is Royalty-Free Music and How Does It Work on YouTube?

Don’t want to get a copyright claim? Use royalty-free music for videos! Seems so simple… Only if there weren’t dozens of exceptions to the rules and several pitfalls.