Cases

Is YouTube killing small channels? The short answer is NO. But there are some huge things that often slip the minds of small creators who try to grow.

Making money on YouTube? You’re running a business. But are you actually treating it like one?

Giveaways on YouTube can be a powerful tool to engage your audience, but do they really contribute to your monetization efforts? Or are they just a distraction from building a loyal, paying audience?

You don’t need millions of followers to start selling merch, you just need the right fans and the right strategy.

You’re getting views. Decent ones, even. Watch time looks healthy. But your subscriber count barely moves, and your Membership tab might as well have cobwebs. If that sounds familiar, welcome to a problem we’ve seen across hundreds of channels.

Wondering how does YouTube monetization work? This blog breaks down 7 common missteps creators make when building their income strategy, from relying too much on brand deals to underusing YouTube’s own features.

Being a creator is a full-time job. You shoot, edit, upload, repeat, but when it comes to finances, YouTube still keeps things a bit... slow. Payments come monthly. There’s no payout flexibility.

Can you really make $1,000 a month on YouTube? Yes, and a lot sooner than you think. You don’t need millions of views or viral fame. You need smart strategy, the right tools, and a few proven moves. Building income from YouTube doesn’t mean going viral - it means staying consistent.

Think 10 million views equals a massive payday? Not so fast. On YouTube Shorts, the number looks impressive, but the payout can be wildly different. How much does YouTube Shorts pay for 1 million views? Some creators walk away with just $50. Others earn over $800. What’s the catch?

With over 3,000 channels analyzed, one thing is clear: YouTube Shorts CPMs are on the rise globally. But even with that growth, they’re still a few steps behind the payouts of traditional long-form content. So what’s the real story behind Shorts revenue in 2025? How much are top creators actually making per million views?